Apr 02
The Importance Of Writing Quality Content
One thing is for sure. Its getting harder and harder to rank well for competitive keywords. With Google clamping down on paid links and also giving less value to certain social media sites, removing the PR of most of the nets directories and generally making it harder for an individual to manipulate the SERP’s, or “muddy the SERP’s” as Google like to put it, the emphasis is more than ever being placed on quality content for your site.
There are two kinds of link building strategies, you either go after links or you get links to come to you.
What is meant by this is that if you create fantastic link worthy content, people will link to it naturally. The other method is to seek out links yourself manually, whether it be directories, related sites, blogs, forums, blog comments, social media networking or social media bookmarking to name a few.
Both methods should be used, but the hardest of the two is creating links naturally by having people link to you site or specific pages on your site. The only way this can be done is by creating something of great interest, statistics, an article, top 10 list, free software or some other interesting informational link bait. Like they say, “if you create it, they will link to it”.
Another way of creating links is to write articles on your niche and get them out there onto the net. This can be via social media sites, bookmarking, article directories or blogs. The most important factor though is that the article is “link worthy”. So its worthwhile taking your time with the article. Even if the article takes a month to write, in the long run it will be worth it, as you may get many quality links from high PR sites or authority sites.
In my mind this will be the way to go in the very near future, if not now. So sharpen that pencil.. uh I mean keyboard and get writing some great content. After all, its what we all want when searching the web right?









