Seo Services Spain Blog

Blogs are great. They enable you to interact with potential customers and other visitors, promote new offers, content and other important information.

But for every blog owner, allowing comments can be a real chore to say the least. Blog comment spam is rife. It’s not nice taking hours to write a well researched blog post, only to have half the planet descend on your blog in order to place a comment that says something like:

NICE POST!

or

I have been doing some research into this…..will definitely tell all my friends!

or

On a post about real estate for sale you may get something like:

Hey! This is really cool, exactly what I was looking for. The designs here are so fabulous!. Thanks for uploading this stuff.

These are some of the good ones! Others may have pornographic links inserted or may appear to be complete gibberish.

So you see. Total garbage! A real pain in the butt!

Blog commenting, when done badly looks like this. The “people” who do this are basically looking for easy links back to their sites as most blog software platforms allow for comments, although you can turn this off or nofollow the links automatically.

The truth is, if you allow your blog to be comment spammed, you run the risk of losing rankings as well as genuine visitors. Just have a look at Richard Baxters blog post about comment spam penalties and his own experiences.

A lot of blog commenting is done by automated software and  quite often you will notice that the comment is totally irrelevant to your blog post. Poor sods. Can’t even get that right!

As you can see with the examples above, the commenter had no intention of providing a comment of any value whatsoever. After a quick link and then off to some other poor soles blog. Kind of like the get rich quick scheme of link building!

Considering that a vast majority of the links are nofollowed and hence have no SEO value why do they bother?

The answer is because it’s all they know. Many of these blog commenting “services” come from wanna be SEO’s who lack any real knowledge in the field and who generally just don’t GET IT!

So this leads me to the title of today’s blog post.

Does blog commenting work?

The short and sweet answer is YES it does.

Blog commenting servers a number of purposes when done right.

It enables you to add your opinion on a post to show visitors to the blog that you are someone who has knowledge in a certain area and is willing to share this knowledge with other visitors. This means you are GIVING(advice) and not just TAKING!(a link back).

One of my mantra’s is, “You have to give in order to get”. The same applies to blog commenting. Give a good comment with some great knowledge, tips or an insight, and visitors will click your link back to your blog or site to find out what else you have to offer. This is inbound marketing in action.

You can also get a link back to your site which may be followed(have benefits in terms of pagerank passed) but this cannot be guaranteed. Google and the  other engines are very aware of comment spamming, and it’s possible that they may be giving hardly any benefit to these kinds of links due to the association with SERPS and anchor text manipulation.

So when blog commenting, forget about whether the links will give you a rankings boost or not. Focus on the value it will give in establishing yourself as a leader within your field.