Seo Services Spain Blog

Came across a fantastic infographic on “How Google Works”. Great piece of viral and link bait content. Click on the image if your eyesight is as bad as mine!

Infographic by PPC Blog

I was recently reading one of the latest SeoMoz blog posts on 30 SEO problems and tools to solve them and point #6 concerned link atrophy and one of the tools that you can use to diagnose link atrophy issues.

For me, the post was quite interesting and got me thinking about something that many people are either not aware of, or just don’t pay too much attention too.

Continue reading “Link Atrophy – How Important Is It?”

I’ve not posted for a while as I am just so busy promoting my clients sites, but I want to start posting more often and will endeavor to do just that from now on.

Quite frankly, I could make this post very very long as there is just so much I can cover, but I am aware that too long a post can not only confuse, but also prevent users from reading it in the first place. So, I will try and keep things as brief as possible and try to touch on the key points.

Continue reading “The Anatomy Of A Good SEO Link”

Ever wondered how the social media graph may affect the search algorithms in the future?

I personally have, and its my view that Google is showing many signs that it is using the “social graph” more and more to influence its ranking algorithm.

Google recently introduced its new product, Google Buzz, which is incorporated into Gmail. Google Buzz is like twitter in that you can share what you are doing, share videos, images and links etc and generally provide your followers with status updates.

I have had a brief play, and I think it will be a big hit.

It’s my personal view that eventually users will move away from search engines. “What?” you say. “You must be mad mate!”. Well a little yes but let me explain.

The world has changed big time in recent years, not only how people interact online but also in terms of trust. Word-of-mouth has always been a great source of leads and information and I personally think this is the way the web is going. People will not be looking on Google or Bing or any other search engine for information. They will be asking their hundreds or thousands of connected followers that they have within the social sphere in order to find what they are looking for, or answers to questions they may have!

What do you think? I would love to hear your point of view. Feel free to send me a tweet, connect on facebook, mail me or leave a comment below.

Below is the latest blog posts from the guys at SeoMoz. Rand speaks about how they think search is changing. Enjoy.

After sitting through yet another SEO webinar and reading more and more posts on the web in recent days, it has become very clear to me that there are a huge amount of new and experienced SEO’s out there who seem to be fixated on trying to reverse engineer the Google ranking algorithm.

Many of them spend hours writing about what they “believe” to be the case but have no substantial evidence to back up their claims. Just visit any SEO forum and you will find hundreds of threads created by people claiming that this is the best approach or this is the best method in building links. What is clear is that a lot of these people spend an awful lot of time hanging out in forums. What is it they say? “advice is the cheapest commodity around”. Everyone has some to share!

Continue reading “8 Brain Numbingly Simple Steps To Internet Marketing Success”

When it comes to measuring the effectiveness of your online marketing campaigns, there are many different KPI’s that can be used, with some providing better insights than others. Some people measure the number of inbound links and indexed pages with others using Google toolbar page rank and keyword rankings.

Continue reading “7 Key Performance Indicators For Measuring Internet Reach”

Historically, I have offered core organic SEO services to my clients. But in the new year I will most definitely be incorporating many extra marketing strategies into the mix. Not only is search changing in a big way, but also, the approach I take in order to market my clients services and products.

SEO is great for attracting new organic search traffic and visitors and myself and my clients have had much success, but alone It is not enough. In a changing online world of search a more holistic approach has to be adopted in order to make use of all the channels that are available to marketers.

With the recent introduction of personalised search, universal search and real time search, obtaining top 10 placement on Google is becoming harder and harder, and we all know that languishing on page 2 or more is of no use whatsoever. As Google butchers the results pages more and more, organic results are getting pushed further and further down the pecking order and lets face it, organic search results just don’t pay the bills for Google do they?

Continue reading “7 Must-Do Inbound Marketing Practices For 2010 (and beyond)”

The web has become the numero uno when it comes to marketing your business. In the early years of the web it was relatively easy to promote your business and make lots of money. I would like to say its “easy” to make money today, but what with the global economic meltdown there is no doubt that there is a lot less money in circulation. Couple this with the fact that the web has become a lot more saturated with companies looking to take advantage of this “new medium” and you can see that things are a lot harder than they were in the past.

But saying that, there are still great opportunities to gain greater exposure for your business and yes, make money. The Internet is still the most cost effective way to make money and gain greater exposure. Don’t believe me? Think about Barack Obama and how he used inbound internet marketing to defeat Hilary Clinton who had a much bigger budget. All thanks to a great web strategy and something that we can all replicate.

Continue reading “Inbound Marketing – How To Stand Out From The Crowd In 2010″

I work closely with the Redline Company who are a leading marketing company here on the Costa del Sol and recently had the privelege of doing a radio interview on Central FM with George Prior where I spoke about SEO and how it can benefit all companies who have an online presence.

The interview is aimed at those who are not familiar with SEO and who maybe considering having some SEO done on their site. So hopefully the interview may provide you with answers to questions you may have in regards to my own services or to SEO in general. Happy listening!!

Continue reading “Recent Interview On Central FM”

For those who do not know, article marketing is a term used to describe the practice of writing articles and sometimes distributing articles via distribution services such as isnare.com and articlemarketer.com or just by adding them to article directories such as ezinearticles.com or buzzle.com

The idea behind it is that you write an informative article on your topic/niche, and put it in front of as many eyeballs as possible. Then at the bottom of the article (or sometimes within it), you will have the option to add your little bit of self promotion and link to your website via the resource box.
Continue reading “Is Article Marketing Effective For SEO?”