Aug 02

10 Simple Ways To Promote Your Facebook Fan Page – Part 2

Tag: Facebook,Inbound Marketing,Social Mediaadmin @ 3:14 pm

In part 1 of “10 Simple Ways To Promote Your Facebook Fan Page”, I gave you three easy ways of how you can promote your facebook fan page in order to attract more fans.

Facebook, if used correctly, is a great tool for building your brand and in turn, gain greater mind share within your niche. With over 500 million registered users, it’s important that you use Facebook and other similar social media sites, as a part of your marketing mix.

Due to it’s viral nature, Facebook represents a great opportunity for those who have a product or service which has the potential to really engage the online masses and humanize your brand.

So, enough jibba jabba. You DO want more fans don’t you? Good! Check out 4 more simple ways of promoting your Facebook fan page.

Make Use Of The @ Tag

Like Twitter, Facebook also makes use of the @ tag to reference a user or in this case, a Facebook fan page. When doing a status update on your wall, simply reference your fan page using the @ symbol. For example you can see a screen shot of myself referencing my own fan page via an update. As you type, there is an auto complete mechanism that helps you in referencing the page that you require.

Facebook Tagging Facility

Use Sharing Widgets and Plugins

Using sharing widgets is a really easy and effective way of allowing users to effortlessly share your content with their friends or bookmark them for later reading. A few can be seen in the images below but there are many including addthis, share this, Facebook like button and wordpress sociable plugin but there are many out there. The bottom line is this. Make it easy for users to share your content with their social circle and you will ultimately be rewarded with more traffic to your site.

Link To Twitter App

If you use twitter to market your business (and if you are not you should be) then why not post your Facebook fan page updates there for the world to see?

The Link to Twitter app is very easy to use and can be setup in seconds. URL’s are automatically given a shortened URL by Facebook and messages are also automatically truncated as Twitter has a 140 character tweet limit whereas Facebook has a 420 character update limit.

Place Your Link On Printed Media

Printed media including business cards, letter heads, brochures, flyers, posters and even company t-shirts, are all prime candidates when it comes to advertising your fan page to the masses. Most of us already include email addresses and websites so why not our Facebook fan page as well?

Business Cards

So there you go. Another 4 dead simple ways to promote your Facebook fan page and attract more loyal followers. Stay tuned for my final post in this series with 3 more brain numbingly simple methods.

If you like this post please feel free to hit the “like” button below and tell all your Facebook buddies. Please feel free to follow me on Twitter, become a fan on Facebook or subscribe to my blog via RSS feed. Until next time.


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